Who are you and why should I care?

It’s a fair question and when I think about many of the meetings I have, when you cut to the heart of what the person that I’m meeting with is actually thinking then on many occassions this is probably it. So who are we and why should you care? NetApp is a Hybrid Cloud Data Services company, we enable companies[…]

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How little IT users consider IT costs

This is probably a familiar story, a while back now someone had the great idea of creating a new corporate powerpoint slide deck with around 100 different slides of various shapes and formats as Master Slides for you to choose from. In my experience the problem is that most people have no idea what Master Slides are or how they[…]

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It’s HCI Jim but not as we know it

As I saw the news from IDC on how they are expanding their definition of hyperconverged systems to include those that are disaggregated in nature such as our NetApp HCI, I immediately started thinking of a blog and what the title would be and the one above got stuck in my head. I apologise if you know where this came[…]

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The increasing irrelevance of the RFP

It’s faster than the product you had before, it’s more efficient and simpler to manage but what did it do for your companies strategy? Features, Speed, Efficiency and Simplicity are easy to quantify, I think that’s maybe why we focus on them so much and they do provide incremental benefits. To IT teams these benefits may seem substantial but when[…]

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Are you Cloud first! or Cloud first?

It’s funny how something as simple as punctuation can fundamentally change an idea, an approach or a strategy. Looking back a few years ago then it definitely felt like most companies strategy was Cloud first! I think there were many reasons for this Everyone was talking about the Cloud, it was truly moving up toward what Gartner’s Hype Cycle likes[…]

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