A place for my thoughts…
If you aren’t aware of the capabilities below your Data then you may be missing out on huge opportunities above it. I remember many years ago NetApp used to describe ourselves as a Data Management company, I also remember that it often caused a number of different reactions… No you are not! Data Management is about how you extract value[…]
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Just as interesting to me as technology progress is the pace of change that we see because of the impact of mobile technologies, social tools and the acceleration in the pace of life. My talk at a recent NetApp new hire event was recorded, I decided to share part of it that I hope might cause you to consider what[…]
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It’s faster than the product you had before, it’s more efficient and simpler to manage but what did it do for your companies strategy? Features, Speed, Efficiency and Simplicity are easy to quantify, I think that’s maybe why we focus on them so much and they do provide incremental benefits. To IT teams these benefits may seem substantial but when[…]
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It’s funny how something as simple as punctuation can fundamentally change an idea, an approach or a strategy. Looking back a few years ago then it definitely felt like most companies strategy was Cloud first! I think there were many reasons for this Everyone was talking about the Cloud, it was truly moving up toward what Gartner’s Hype Cycle likes[…]
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You’ve bought your lovely used car, did you even think about who has access to all the data and the online controls for it, did you even know these features existed? I recently decided to buy myself a used car, the car has had a couple of previous owners. The last owner traded it in with the dealer against their[…]
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In this age people want to see things not just be told about them Think of the last time you bought something, a TV, a Car, in fact pretty much anything, did the sales person go through a powerpoint presentation? Of course not, they show you what you’re going to buy, explain to you how it’ll benefit you, let you[…]
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We’ve changed! I can almost guarantee that if I asked you who NetApp are then you’d probably think Storage Company, maybe Filers, maybe Network Attached Storage. We are so much more, here’s my take, in just over two minutes as to who NetApp are now, we could help you in so many more ways than you’d previously realised…enjoy
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Thank you for taking the time to read this post. You’ve finally got the meeting, you’ve spent hours preparing the presentation, working out all the angles trying to pre-empt any questions that could come your way, you’ve researched the customer, you think you know what many of their challenges are and you’ve got all of this into your slides. You[…]
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I’ve been thinking about this a lot recently, I have always associated the ‘Pets to Cattle’ analogy with the move from Physical to Virtual servers and the increasing number of these needed as the number of applications a business supports grows. For those of you that haven’t heard the analogy, it goes something like this… Before virtualisation we used to[…]
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It’s time to think differently about how you measure the efficiency of your Data and the technology that underpins it! For many years we Storage Vendors have continuously challenged each other for supremacy in the amount of Storage efficiency that we could give you, starting with SnapShots as a way of reducing backup overheads, then on to Deduplication, Compression, Compaction,[…]
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