Who are you and why should I care?

It’s a fair question and when I think about many of the meetings I have, when you cut to the heart of what the person that I’m meeting with is actually thinking then on many occassions this is probably it. So who are we and why should you care? NetApp is a Hybrid Cloud Data Services company, we enable companies[…]

Read more

Pets, Cattle, Insects and the Fabric of life

I’ve been thinking about this a lot recently, I have always associated the ‘Pets to Cattle’ analogy with the move from Physical to Virtual servers and the increasing number of these needed as the number of applications a business supports grows. For those of you that haven’t heard the analogy, it goes something like this… Before virtualisation we used to[…]

Read more

The Butterfly Effect for All Flash Arrays

Noun;
 Butterfly Effect A chaotic effect created by something seemingly insignificant, the phenomenon whereby a small change in one part of a complex system can have a large effect somewhere else
< At our Insight event in Berlin last week, NetApp made a whole bunch of announcements in front of over 3,500 of our customers, partners and employees. Sitting in the[...]

Read more