With Data, what’s above it and below it really matters!

Posted on April 26, 2019April 26, 2019 by Matt

If you aren’t aware of the capabilities below your Data then you may be missing out on huge opportunities above it. I remember many years ago NetApp used to describe ourselves as a Data Manageme... Read More

Changing demands and expectations – talking SMAC

Posted on February 20, 2019February 20, 2019 by Matt

Just as interesting to me as technology progress is the pace of change that we see because of the impact of mobile technologies, social tools and the acceleration in the pace of life. My talk at a rec... Read More

The increasing irrelevance of the RFP

Posted on November 1, 2018November 2, 2018 by Matt

It’s faster than the product you had before, it’s more efficient and simpler to manage but what did it do for your companies strategy? Features, Speed, Efficiency and Simplicity are easy t... Read More

Are you Cloud first! or Cloud first?

Posted on September 19, 2018September 19, 2018 by Matt

It’s funny how something as simple as punctuation can fundamentally change an idea, an approach or a strategy. Looking back a few years ago then it definitely felt like most companies strategy w... Read More

The hidden data danger of the ‘Connected’ car

Posted on July 21, 2018July 21, 2018 by Matt

You’ve bought your lovely used car, did you even think about who has access to all the data and the online controls for it, did you even know these features existed? I recently decided to buy my... Read More

Is it finally time to ditch PowerPoint?

Posted on July 6, 2018July 6, 2018 by Matt

In this age people want to see things not just be told about them Think of the last time you bought something, a TV, a Car, in fact pretty much anything, did the sales person go through a powerpoint p... Read More

NetApp in two minutes – my elevator pitch

Posted on June 1, 2018June 1, 2018 by Matt

We’ve changed! I can almost guarantee that if I asked you who NetApp are then you’d probably think Storage Company, maybe Filers, maybe Network Attached Storage. We are so much more, here&... Read More

Stop ending with a Thank You

Posted on April 18, 2018June 10, 2018 by Matt

Thank you for taking the time to read this post. You’ve finally got the meeting, you’ve spent hours preparing the presentation, working out all the angles trying to pre-empt any questions ... Read More

Pets, Cattle, Insects and the Fabric of life

Posted on March 20, 2018March 20, 2018 by Matt

I’ve been thinking about this a lot recently, I have always associated the ‘Pets to Cattle’ analogy with the move from Physical to Virtual servers and the increasing number of these ... Read More

What is your Data Amplification Ratio (DAR)?

Posted on January 17, 2018August 3, 2018 by Matt

It’s time to think differently about how you measure the efficiency of your Data and the technology that underpins it! For many years we Storage Vendors have continuously challenged each other f... Read More

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Watts Innovating

A place for my thoughts…